Business Writing Skills

About this training

Get the business writing skills to compose powerful, professional documents that get attention and prompt action.

Clear written communication remains essential in the business world. Whether you're writing a letter, an email, website content, or reports, accurate communication enhances your company’s professional image.

It conveys quality, customer focus, and professionalism.

In the Business and Professional Writing course, you’ll learn to draft clear and error-free letters, emails, and other forms of correspondence. Using your own examples, you’ll receive practical tips on style, formal versus informal language, structuring your core message, and more.

A must for anyone who wants to communicate clearly and effectively with clients, colleagues, and business partners.

Program

  • Effective Writing: What is the goal of your communication?
  • How do you ensure you get the response you expect to your letter or email?
  • Clear and precise writing: How do you express an idea in a crystal-clear way?
  • Handling customer-focused correspondence (standard letters, reminders, bad-news messages)
  • Using the right style and framing your message positively
  • How to start and end a letter or email effectively?
  • Tips for an engaging structure, compelling headlines, and strong key sentences
  • Four tips to make your language more constructive
  • When and how should you use email?
  • How can AI work for you?
  • Professional editing of an email: content, style, and formatting
  • How to handle recipients in CC and BCC?

Real-world case studies and business examples illustrate and apply the principles of customer-focused writing.

You will also learn how to frame your message positively, use the right references, and handle specific language and industry terminology effectively.

Target group

All business professionals who are required to present ideas in writing and wish to sharpen their business writing skills.

Approach

The course consists of immediately applicable techniques, many practical examples, and short exercises. In this hands-on and interactive workshop, we analyze your internal and external business communication using real-life examples you bring along. You will receive concrete and directly applicable tips to make your written communication the business card of your organization.

Trainers

Results

You will learn to

  • improve your business writing skills for more effective and persuasive emails, memos, letters and reports
  • Organize your documents with your readers’ needs in mind
  • Create reader-friendly layouts to highlight important information
  • Craft sentences that get and hold your readers’ attention
  • Edit your writing for clarity and ease of reading
  • Avoid archaic expressions and common grammar, punctuation and usage errors

Testimonials

“Many tips were provided and the fact that we were allowed to make our own exercises made us think more. It made us realise that we communicate a lot every day, but not always in the right way (too negative, unclear, not clear, not to the point,...). The trainer was very pleasant and ensured good interaction. There was a relaxed atmosphere and questions were answered immediately. A real tailor-made training :-)”

Vanessa De Proot - City of Dendermonde

Vanessa De ProotCity of Dendermonde

“I wanted to learn to write emails in an even more customer-friendly way. In addition, it was important to get the necessary tools to write texts for the web and for newsletters in a creative way. This expectation was completely fulfilled thanks to the useful tips and the practical exercises. I still take the syllabus with me when I write texts.”

Nathalie Verheyden - Sanofi Belgium

Nathalie VerheydenSanofi Belgium

Register

Choose the desired date and location for this training.

Online Workshop

Online

Thu 8.05.2025 (14h00 to 17h00)
Dutch

From

€ 450,00(VAT excluded)

Max. 6 participants

Online Workshop

Online

Tue 14.10.2025 (09h00 to 12h00)
Dutch

From

€ 450,00(VAT excluded)

Max. 6 participants